Omnichannel in Smart fund

Omni-channel in smart fund

Today, omnichannel businesses are taking over the business world.

don't you believe

Start counting yourself: how many apps do you have on your phone? How many social media accounts do you have?

And right now, as you are reading this, how many electronic devices are connected to the Internet around you?

This is Omnichannel!

With the development of technology, our daily life is more and more intertwined with the Internet. And as a result, consumers expect to be able to determine when and how to buy what they want.

Whether in-store, on a website, through an app, or through social media, consumers seamlessly utilize multiple channels. For this reason, businesses must be able to connect with their customers seamlessly through multiple channels.

 What  is omni - channel ?

In short, omnichannel is all-in-one marketing and sales.

But let's look a little deeper. The term omni channel  refers to an integrated approach for marketing , sales and service activities. Of course, the term "omni-channel" is also written in Persian sources in different forms such as "omni-channel", "omni-channel" and "omni-channel".

This allows consumers to shop across multiple channels and devices while experiencing a common customer journey.

OmniChannel Retail

In omnichannel retailing, data from all channels is shared in order to integrate all these activities.

In this way, every customer receives a personalized and integrated service regardless of how they choose to interact with a brand.

Omni-channel retailing in ROPos involves the integration of all online and offline sales channels, including:

• Selling through the online store.
• Sale through cash register.
• Selling through ordering kiosks
• Selling through digital menus
• Selling through a mobile phone application
• Selling through customer club connections
• Selling through the hoteling system
• Sales through targeted email-SMS and face-to-face marketing
• Selling through advertisements in short message systems and internet messengers
• and other sales and marketing activities that a business may use!

   

"Customers, both consumers and businesses, don't want more options. Rather, they want to be able to determine exactly what they need, when, where, and how. And all this is available in a set of functional plugins for retailers to offer this service to customers. "